Finding a new job, or changing your existing job for career advancement comes with significant challenges. As the pool of aspirants is hugely competitive, recruiters analyze your resume along with your past professional experiences and social presence. So, you’ve to stand out from the crowd to make your dreams come true. Today, a majority of the recruitment agencies and employers are utilizing social media to find the right employee, which means social media plays a crucial role in your job search endeavor.
Social networking sites have become a significant platform to advertise your skills. They empower you to identify job opportunities, establish your social presence, network with people in your niche online and finally, turn those leads into actual job opportunities. Job searching has changed significantly over the last few years. These days, applicants don’t need to wait for the Sunday newspaper to search the job section for ideal opportunities.
It’s a commonly asked question that despite having various online recruitment platforms such as Monster, Recruiter, Ladders that demonstrate almost every kind of job listing and deliver your CV automatically to the recruiters, do you really need to utilize social media to get a new job? Well, according to a study conducted in September 2015 by the Society for Human Resource Management, 19 percent of recruiters hired from Facebook, 57 percent of them hired from LinkedIn while 65 percent of them utilized some mode of social media to recruit. Through this post, we’ll discuss how you can have a fruitful job search by using social media.
1. Build your online presence
When prospective employers Google your name, what would they find? This is something you have to meticulously look at because these days, most recruiters use Google to search the profile of their prospective job candidates to see what comes up. If the search results show some unprofessional posts or pictures, then it’s time to revamp your online image. In the same context, a significant number of job searchers believe that LinkedIn alone can help you find your dream job and lead you to an interview. While this platform is the most useful choice, you simply can’t undermine the significance of Facebook and Twitter.
It’s important to note that employers usually use LinkedIn for assessment of skills and Facebook for your personality evaluation. Thus, it makes sense to update both platforms regularly to attain the best results. However, regardless of the platform you use, make sure to create professional and compelling looking profiles that exhibit your varied skills, job history and the recognition you’ve got. Your profile have to be strong enough to make prospective employers interested at the first glance as then only will they invest further time to explore the rest of your details. If you don’t hold a LinkedIn account, make sure to fill the gap by using your Facebook account completely. Mention your job regularly on Facebook and share the things you’ve accomplished. Remember – if you can’t resist yourself from posting something negative about your job, ensure the privacy settings for those posts aren’t set to public.
2. Optimize your LinkedIn profile
With approximately 400 million global members, LinkedIn has become the largest professional social site across the world. With most of the hiring managers, head-hunters and leading recruiters actively searching for potential candidates on LinkedIn each day, it makes sense to have a solid presence on this site. Your LinkedIn profile is quite similar to writing your online resume. However, the advanced technology aspects of this platform provide you with some other highly useful features such as “Endorsements”. LinkedIn allows you to incorporate personal testimonials. So, ask your friends, manager, colleagues or customers to write a few positive lines about your capabilities on your profile page.
Your first step is to make sure that your profile is impressive, searchable and professional. Regularly update your profile with new skills, tweak the texts for easy reading and include industry buzzwords that employers will be looking for. Remember that the content of your profile shouldn’t just contain your skills but also demonstrate the impact you’ve created on your previous employers so that head-hunters can easily understand the advantage of bringing you on board.
Add a suitable picture to your profile to develop trust with others online. Use a picture that mirrors how you’d look at the workplace and stay away from uploading pictures from casual nights out. Now, start building a professional network by connecting with recruiters, hiring managers and colleagues in your industry. The more connection you have, the more your opportunities will be. So, connect with as many relevant people as you can.
3. Create a professional Facebook profile
Although Facebook is quite an informal medium and mainly used by people to connect with family and friends, it’s being used by various companies too for commercial purposes. Some of them use it to communicate with their customers, staff and the wider audience (to receive their views and comments as well as respond to their feedback etc), while some others use it to vet and recruit potential candidates. Remember that boundaries on Facebook between personal and professional matters are quite blurred, which makes it important to be always aware of what kind of information about yourself can be viewed and by whom.
From a job searcher’s viewpoint, Facebook can be quite useful as you can ask your personal contacts for advice and information about your job search or career and even find valuable information on both organizations and individuals. The informal and interactive nature of this site empowers you to obtain information as well as communicate with prospective employers in a manner that may not be possible elsewhere. Here are some things you can do to optimize your Facebook profile.
- Professionalize your profile and set the privacy settings the right way
- Develop your network by joining relevant groups
- Apply for jobs through the “Facebook Marketplace”
- Start discussions with organizations and people in your industry
Facebook can be significantly useful for learning about your future employer but you need to be cautious about posting unfiltered comments as that may cost you your career.
4. Connect with potential recruiters on Twitter
Although Twitter isn’t a professional networking social media site as such, still there are many ways you can reap the benefits of this platform to find job opportunities and connect with professionals. It’s a platform mainly used by people to exchange and post short messages. It’s used to interact with other organizations or people the users find useful or interesting, including attaching photos or links that users want to share with their respective Twitter community. Businesses utilize Twitter to advocate their expertise, services and attract people to visit their site. When using this platform for your job search, you’ve to be professional. Remember that when you’re trying to grab the attention of prospective recruiters, you must represent yourself in a professional and attractive way.
One major benefit of Twitter is its support for free flowing communication that empowers you to directly talk to potential hiring managers and recruiters without having to submit your resume first. In your job hunting endeavor, a significant percentage of your tweets, re-tweets as well as replies should concentrate on the topics which are relevant to the organizations you wish to work for. It’s also a great platform to listen to what people are talking about your future company.
5. Engage with different people in your domain
Only increasing your visibility and activity on various social media platforms won’t help you much when it comes to finding the right job. Gone are those days when you had to put in a lot of work to ask your friends about their connections and where they work to reach prospective employers. Now, you can simply tap your social media networks to find out all the information you need to find your dream job. This could mean anything from getting introduced to the hiring managers at the organizations you wish to work for, get an insiders’ view about the work culture prevalent in your dream company, or much more.
Today, social media has become your own research laboratory as long as you use it in the right way. There are various ways to leverage the benefits of social media platforms. For instance, on Facebook, “like” the pages of organizations you want to work for and join conversations about current industry trends. Follow the same organizations on Twitter and LinkedIn as well so that you become automatically updated about the new recruits as well as product developments.
Accept follow/connection request from all actual people as you never know how a new connection will help you in your job search. It’s rather difficult to obtain a cold contact’s email address when compared to the chances of finding him/her on social media platforms. So, don’t hesitate to send direct messages to cold contacts on Twitter or invite them to connect on LinkedIn to build your network and give momentum to your job search.
6. Demonstrate your expertise
Most people who use social media hold a “what’s in it for me?” sort of mentality and here’s how you can stand out from your competitors. Help people by providing links to important content, answering their queries etc. If you can regularly connect with people on LinkedIn, Facebook and Twitter, you’ll be able to build your own brand image on these platforms. You can also find the groups where your industry members are present. Join those groups and introduce yourself to other members. And don’t forget the power of blogging.
Writing a post on your industry-relevant topic shows prospective employers that you’re knowledgeable, have a serious and focused outlook, and have strong communication skills. Remember that your tweets, posts and status updates are platforms to exhibit your knowledge on a certain topic and thus demonstrate your expertise.
Attend related events and conferences and post takeaways. In case you don’t have your personal blog or website, you can use LinkedIn Pulse to post your write-ups and receive a significant number of views, comments and likes from people belonging to different verticals. Your never know – your article could be re-posted and you might grab the attention of a prospective hiring manager or recruiter.
7. Follow industry news
There isn’t a single social media platform that alone works the best for all job searchers. The crucial thing is to identify which platforms are mostly utilized by your industry. Try to find out the latest occurrences by joining specialized groups on social media platforms, signing up for newsletters, participating in various discussion forums and following your industry related blogs. These will help you to stay updated about the latest industry trends and information, thus improving your chances to make connections that might result in job leads.
Following organizations on various social media platforms provides you with current news about them, in addition to disclosing the hot topics and trends prevalent in your industry. You need to be updated about these patterns and discuss them in your network so that you can exhibit yourself as an informed professional with an insider’s edge and come across as someone who is up-to-date about the important happenings taking place in your niche or the industry.
All these will help build trust among your network and let you emerge as a dependable name, who may get noted or recommended for vacant job positions. In addition, when you’re writing your resume, LinkedIn profile or cover letter, you should mention jargon from your industry. This becomes particularly advantageous if you’re waiting to be found by recruiters or hiring managers on LinkedIn.
Now that you know how to use social media to your advantage for landing the dream job, go ahead and put these tips to good use to turbo-charge your job search.
Increasing Workplace Diversity: The Glass Escalator Phenomenon in Female Dominated Professions
Many assume that most workplaces are meritocracies where effort is rewarded by advancement and success. But as companies in the United States strive to accommodate greater racial and ethnic diversity, this premise has proved questionable for women and non-white men.
Broadly-designed efforts to incorporate black workers into positions where they are underrepresented, particularly in professional or managerial jobs, have been largely unsuccessful. Relatively few black people have attained high-status positions in the medical, legal, and scientific and engineering fields; and racial gaps persist for highly-educated blacks in white collar and professional positions.
To support the advancement of black workers in white-collar occupations, researchers and managers need to understand how implicit behavioral biases can sideline black careers. My research deals with these issues in various kinds of job settings.
Various jobs come with unspoken emotional requirements, rarely codified, that hold workers accountable for creating feelings in themselves or others. For instance, customer service workers are expected to make clients feel respected and valued. Flight attendants must remain calm even when interacting with unruly passengers. Such emotional requirements mean additional labor for workers of all races, yet black professionals in predominantly white environments must also deal with racial dynamics that further complicate this work.
Both inside and outside of the workplace, the implicit emotional rules that black professionals must meet – often, they say, at great cost – are quite different from those applied to their white colleagues. Black professionals are expected to express emotions of pleasantness and kindness constantly, even in the face of racial hostility.
Diversity trainings require them to conceal feelings of frustration even when colleagues express racial biases. Black men in particular report a prohibition on any expression of anger, even in jobs where anger is accepted or encouraged from others. Black women, in contrast, deploy anger strategically as a means to be taken more seriously at work.
Black Men in Female-Dominated Fields
Such gender differences are not limited to emotional performance and even prevail in occupations where men are in the minority. Research shows that white men working in culturally feminized fields – nursing, social work, and teaching – are privileged by the “glass escalator” phenomenon, in which they are afforded advantages and advancement unavailable to colleagues who are women or non-white males.
For example, white men are generally supported by male authority figures, encouraged to pursue administrative or supervisory positions, and enjoy a positive reception from female colleagues who welcome men into “their” professions. But the same advantages do not extend to black men in traditionally female jobs. Black men in these fields experience social isolation from those who might support their climb up the career ladder. Any “glass escalator” that may exist for white men in female-dominated jobs is largely out of service for black men.
Black Men in Male-Dominated Fields
Black men in culturally-masculinized occupations — lawyers, doctors, financial analysts, engineers – are uniquely positioned. In workplaces like this, majority and minority racial and gender statuses inform how black men are expected to present themselves and interact with colleagues. Specifically, black men’s minority status keeps them from fully integrating into their jobs, even as their gender status gives them advantages over their women counterparts.
As the racial minority, black men often empathize with the ways women are treated and use their gendered privileges to advocate for gender-equitable workplace policies. At the same time, black men report wanting closer relationships with other black professional men, but are uncomfortable engaging in the socially stereotyped feminine behaviors that are necessary to achieve this– such as initiating contact, staying in communication, checking up on one another.
Similarly, the black men are reluctant to express or reveal a need for social support, because men are culturally expected to “go it alone.” As a result, black men in white-collar occupations often remain quite isolated at work.
Although black men may be able to bond with white men over “guy things,” they lack access to critical social networks (to elite white friends, neighbors, and acquaintances) that can provide boosts up the corporate ladder. Racial and gendered stereotypes often also force black professionals to develop and maintain alternative types of black masculinity.
Bottom Lines for Employers, Organizations, and Policymakers
Workers of color face numerous challenges in the workplace that differ greatly depending on the field, profession, and specific office setting. The challenges faced by black men and black women are not identical, even in the same work environments. And specific work settings matter, too, because black men in the medical field, for instance, face distinct challenges from those practicing law.
Because one-size-fits-all approaches and generalized diversity policies will not effectively address the specific challenges facing workers of color, organizations, and offices must try to understand how racial and gender dynamics play out in their specific fields and workplaces. Only with such understanding can a workplace succeed at becoming more attractive, accepting, and comfortable for diverse employees.
How to begin? A workplace could start by soliciting buy-in from professional black men, who may have been overlooked in previous efforts to foster equal acceptance. Employers can tie diversity outcomes to concrete rewards for managers and workers. And because black professionals are often required to leave their racial identity at the door – under the dubious rationale that it will reduce race-related stress – perhaps the most important step is to openly acknowledge that racial issues impact workers’ lives.
Find out what the issues are for each workplace and its employees – and then tailor solutions to real-life experiences. Overall, this is important work for employers. As the U.S. workforce continues to diversify, workplaces must be creating acceptance and support from the ground up in order to remain competitive.
Social Work Degree: To Be or Not To Be
There are many benefits of being a social worker, and this article is going to focus on how and why you should get your social work degree. Start looking at social work personal statements examples and get a feel for what is expected early. You will also be able to measure your own enthusiasm versus that of the author. The personal statement for social workers is the most important part of your application because this is where you can shine outside of your academic results. It is a reflection of who you are. Let’s get into it and see how and why you should consider a career as a social worker.
The social work degree is going to be a lot of work and you might have to start learning how to manage your time properly. Your social work personal statement will be the first challenge and after that it is going to be a daily challenge. This is great in life in general and when you start working in your career at a later stage, it will also come in handy. There are things we learn that might not directly link to studying, but more add to your life skills.
Being able to research any topic is going to help you a lot with your degree. There will be different topics discussed and it is important that you do your best. If you have researching skills, you are going to be able to take on any topic and cover it as far as possible. This is going to serve you well in your career going forward because as a social worker you will have daily challenges and some if it might be foreign to you. This is where your research skills come in and you are able to do well as a social worker.
Manage your finances
Studying for any degree costs an arm and a leg to say the least. Many students are on a strict budget because of paying for school fees, textbooks and living expenses. If you want to have a pleasant experience, you are going to have to learn to manage your money properly. There will come a time when you can spend some more money, but for now it’s about living a minimalistic lifestyle. Another normal thing for students to do is to find a part-time job. You can take up waitressing or any interesting part-time jobs in your area. Just make sure that you have the time and that it does not conflict with your school times.
Your life is not yours
Before you decide to become a social worker, be sure to look into the life of a social worker. It is no party and many social workers work long hours and sacrifice their personal time for those of the people the work with. You also need to be emotionally prepared for some of the difficult cases you will be faced with. Are you ready for all of that? If not, it may be time to reconsider. Be 100% sure that your motives behind this is right and you should be good.
If you are passionate about doing this with your life, you are going to make a great social worker. There are no short cuts because you are working with others and this is important. Working with other people is what this job is about. You will be required to find a solution to others problems. There will be days when you feel like you are carrying everyone else’s problems on your shoulders, but you have to be able to do it from a place of love.
Being a social worker is a great thing and you can achieve this goal if it is what you want. There is no reason as to why you cannot complete your degree. Hard work and dedication will take you far in life and by giving this studies your all, you will soon be one of the best social workers out there. Be precise in your studies and take away as much as you can from this experience. Visualize your life as a social worker and before you know it your dreams would be realised. During your studies, try and find some time to enjoy the process. Yes, you will work long hours, but there is also satisfaction that comes from it because you are helping other live a better life.
How to Help Human Trafficking Survivors
Human trafficking, particularly sex trafficking, has become an area of interest both in the general public and also within social work. As a result, attention, money, and resources are being allocated for this cause. The array of services needed for human trafficking survivors is complex, but one area that is not receiving enough support is in employment and training for survivors.
As Evelyn Chumbow, a survivor of domestic servitude and anti-trafficking activist stated, “There are times when I feel like screaming on behalf of all human trafficking survivors, we need jobs, not pity!”. I have served in the roles of both case manager and therapist for trafficking survivors. Across both roles, I have heard trafficking survivors express their exasperation and fear of not finding employment outside of the sex industry. What are the barriers?
Many sex trafficking survivors entered the sex industry at a young age, which likely resulted in a disruption in education. Because of this many did not have the opportunity to complete their high school degree.
Furthermore, many have criminal records that reflect prostitution charges. Expungement can be extremely complex to navigate. Many have no prior work history or spotty work history. All of these factors can make employment difficult to secure.
Survivors may also not feel comfortable with, or have success with, explaining their circumstances to a prospective employer. Finally, transgender trafficking survivors may face increased discrimination in employment due to barriers already described, but also as a result of their gender identity.
Employment can be a gateway for trafficking survivors to build independence. Traditional employment programs may not be a good match unless the staff is trained are well-trained on the particular employment issues that trafficking survivors may face and are able to find employment, sex trafficking survivors end up homeless or returning to the sex industry out of desperation to support themselves.
For those interested in helping sex trafficking survivors, consider how to help them in building job skills and obtaining employment. Some programs that serve trafficking survivors incorporate a jobs skills and employment component. One program that does a great job in this area is Thistle Farms, which was featured in the documentary A Path Appears.
While trafficking survivors may not have a traditional work history, they do have skills. They were able to survive their situation and have internal strengths. Despite the unimaginable circumstances they may have experienced, they have hope and want to support themselves and contribute. Many I have worked with have expressed a desire to make meaning of their experience and help others who have been trafficked.
At a recent conference held by the Thomson Reuters Foundation, many survivors voiced their need for skills training and employment. As one trafficking survivor stated, “Once we escape, there is a whole new hell…You can rescue us all you want, but what we need is an opportunity. We want jobs, we want education, we want choices”.
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